Mariia Didenko

Mariia Didenko

RESEARCHER

“Say “no” for nothing, every good idea is worth a try”
Graduated from Taras Shevchenko Kyiv National University with a Master’s Degree in Sociology and from the Institute of Sociology at the National Academy of Sciences of Ukraine where she studied publicity in media. Her life-long passion is traveling.
Since 2009 she has worked at “1+1 Media” on brand positioning and brand architecture with a particular focus on cultural and brand insights. Mariia joined Umbrella Research in 2013. She specializes in Media, Social and Political Research. Her sector experience also includes multiple FMCG clients